Your business has outgrown its systems.
Le Fond builds the systems that keep your business moving — whether you're on site, in the office, or asleep.
Leads Bot
online
Hi! I saw your ad. Do you do bathroom renovations in Sandton?
14:32
Yes, we do! To give you an accurate quote, could you tell me:
1. Approximate size of the bathroom?
2. Is this a full renovation or partial?
14:32
About 4x3m, full renovation including tiling and plumbing
14:35
Perfect! I've logged your request. A consultant will contact you within 2 hours with a detailed quote. Your reference: LF-2847
14:35
Type a message...
Right now, your
business runs on you.
Leads come in from WhatsApp, calls, and DMs — and go nowhere
Quotes get lost in chat threads and never get followed up
Follow-ups happen when you remember, not when they should
You have no visibility of your pipeline or open jobs
Every decision and every job depends on your availability
This is not a people problem. It is a systems problem.
Le Fond is not a web agency.
We build operational infrastructure — the systems that capture, qualify, and convert leads while you're running a job.
The systems that capture and convert leads, 24/7
Solving problems contractors deal with every week.
Lead Capture Systems
Never miss another lead.
Every enquiry from WhatsApp, your website, and referrals is captured, logged, and ready to follow up — without you doing it manually.
WhatsApp Automation
Your business replies, even when you're on-site.
Leads are qualified, followed up, and moved through your pipeline automatically. You stop being the person who manually responds to every message.
Hi, do you do tiling?
Yes! What area and timeline?
Sandton, next month
Perfect! I've logged your request. Reference: LF-2847
AI Assistants
24/7 response time. Zero extra staff.
An AI handles initial qualification and client communication at 10pm, on weekends, and between jobs — so no lead goes cold.
Q: "What are your rates for a full bathroom?"
A: "Our bathroom renovations start at R45,000..."
Q: "Are you available next week?"
A: "Let me check our schedule. We have..."
Operations System
Run your business from one screen.
Every lead, open quote, active job, and revenue figure — visible and tracked. No more running your business from memory and WhatsApp.
7
Open Quotes
4
Active Jobs
R127K
Revenue
Know the numbers before the call.
Every engagement starts with a discovery call. These are the systems we build — and what they cost.
Starter
R15,000 once-off setup
For contractors who want to stop missing leads without rebuilding how they work.
- WhatsApp lead capture
- Automated follow-up sequences
- Lead tracking dashboard
- AI qualification assistant
- Monthly performance report
- Email support
Operating System
R25,000 once-off setup
The full system. Built for contractors ready to run like a R50M business.
- Everything in Starter
- Full operations dashboard
- Quote and job tracking
- AI trained on your business
- Advanced WhatsApp flows
- Revenue and pipeline reporting
- Priority support — 24 hours
- Quarterly strategy review
Enterprise
Pricing on request
Multi-site operations, team management, and custom integrations for larger contractors.
- Everything in Operating System
- Multi-site management
- Team performance tracking
- Custom integrations
- Dedicated account manager
- On-site onboarding
You'll see ROI within 60 days — or we fix it for free.
First 30 days is a trial period. If it's not working, we'll refund the setup fee.
Madolo Construction went from 20 to 60 leads a month.
Without hiring anyone. Without changing how the owner works. Just a system that captured what was already coming in.
The Problem
Madolo's owner was managing 15–20 leads a month manually on WhatsApp. Two to three hours a day responding, following up, qualifying. Leads went cold on weekends. Quotes were getting delayed by 48 hours.
The System
We built a WhatsApp-first lead capture system with an AI assistant to qualify leads and an operations dashboard for tracking jobs and quotes. Setup took two weeks.
The Results
Leads tripled in 90 days — not because they spent more on advertising, but because none of them went unanswered anymore. The owner gained back 8 hours a week.
Timeline
Week 2
System live. WhatsApp connected. First lead captured automatically.
Week 3
All incoming leads routed through the system. Owner checks the dashboard, not WhatsApp.
Week 6
Follow-up sequences running. Leads being qualified without any manual effort.
Day 90
Close rate up 15 points. Admin time cut by 8 hours a week. Nothing missed.
Madolo's results in 90 days. Yours could start in two weeks.
Book a Discovery CallNot software. Not an agency. A system built for contractors.
GoHighLevel, HubSpot, and DIY setups were not designed for a business where the owner is on-site at 7am.
| Feature | Le Fond | GoHighLevel / HubSpot / DIY |
|---|---|---|
| Custom workflow | Built around your business | Generic templates only |
| Setup & onboarding | Done for you — live in 2 weeks | Self-serve or expensive agencies |
Native — your existing number | Limited or third-party bolt-on | |
| AI training | Trained on your trade and services | Generic AI, not trade-specific |
| 24/7 support | Included in all plans | Paid add-on or unavailable |
| Contractor-specific | Built for the trades — nothing else | Designed for any industry |
"We don't sell software. We build systems — and we run them for you, so you don't have to think about it."
Le Fond — Systems that build businesses.
Your business, after.
Every lead, followed up.
No enquiry falls through the cracks — whether it came in at 7am or midnight.
Your business replies when you can't.
Leads are qualified and responded to automatically, keeping your pipeline moving 24/7.
Your pipeline, always visible.
Open quotes, active jobs, and pending follow-ups — tracked in one place, not your head.
You're no longer the bottleneck.
The system runs. You build. That's what a R50M operation looks like.
You didn't start this business to chase leads.
Chasing clients for quotes is not what a business owner does. We automate it.
Every hour spent on manual follow-ups is time your business isn't getting back.
The contractors that move on this now will be ahead of everyone else in three years.
Live in two weeks. Running by week four.
Onboarding & Setup — Live in Two Weeks
We spend 30 minutes mapping your pipeline. Within two weeks your WhatsApp is connected, your dashboard is live, and leads are being captured automatically.
First lead captured without you lifting a finger.
Leads Are Replying Automatically
Follow-up sequences kick in. New leads receive an instant response. Existing leads get nudged. Your phone stops being the first point of contact.
Your response time drops from hours to minutes.
You're Running on Time
The dashboard shows every lead, open quote, and active job in one place. You check it once in the morning and once at the end of the day. That's it.
6–8 hours a week back in your hands.
Your next 10 leads are
already coming in.
The question is whether your system is ready to capture them.
No commitment. No quote. Just a 30-minute conversation.