Give every enquiry
a clear way in.
Focused landing pages, websites and forms bring interest into one organised pipeline.
See the journeyLEAD GENERATION & FUNNELS · SOUTH AFRICATurn enquiries
Turn enquiries
into bookings.
Keep quotes
moving.
We build lead generation campaigns and sales funnels that turn interest into qualified enquiries, bookings and quotes.
Build My Lead SystemWe work with a small number of clients at a time.
Connected follow-up Humans in control Clear next steps
LE FOND / PIPELINEEvery enquiry.
A next step.
LE FOND SYSTEMS · DESIGN CONCEPTSA next step.
New enquiry Captured
Site visit To arrange
Quote follow-up Scheduled
Built around your businessHealthcareHome servicesSolar & securityProfessional servicesB2B
A system for what happens next.
More clarity. Less chasing.
Better follow-through.
Give every enquiry
A conversation
with direction.
Qualification, booking and quote workflows give your team the context to take the next step.
See the journeyKeep the follow-up
from falling away.
WhatsApp, email and reminders keep appointments and quotes moving. Your team stays in control.
See how handoff worksIllustrative system designs. No client results or live customer data.
The gap we help close.
Getting enquiries is half the job.
What happens next matters.
WHEN THE PROCESS IS DISCONNECTEDInterest arrives.
Interest arrives.
Then it gets lost.
- Messages across different channels
- The same questions answered by hand
- Quotes sent without a next step
- No clear owner or shared view
WITH A LE FOND SYSTEMCaptured. Qualified.
Captured. Qualified.
Ready for action.
- A central place for enquiries
- Useful information gathered upfront
- Booking and quote follow-up built in
- Human handoff and visible progress
One connected process.
Built around your business.
We connect acquisition, customer communication and the work your team does next. The technology serves the process: a clearer experience for your customer and less manual chasing for your business.
CAPTURE. QUALIFY. BOOK. FOLLOW UP.Give your next enquiry
Give your next enquiry
somewhere to go.
Let’s build a clear path from first click to qualified enquiry.
Book a Discovery CallOr tell us about your businessChoose your industry. Try the funnel.
From first click
to next step.
Solar / 01
Interest lands here.
Enquiry capturedNew enquiry
Solar installation
Routine help.
Human judgement.
An assistant handles the routine. Your team steps in when a conversation needs judgement.
01 / Customer request
“Can I arrange a consultation?”
02 / Approved workflow
Routine question
Assistant helps.
- Capture consultation type
- Ask for a suitable time
- Check approved availability
Nothing is confirmed yet.
Needs a person
A person takes over.
Sensitive question or judgement needed? Hand over to your team.
Handover context
Request + details already shared
03 / Human confirmation
Your team confirms the next step.
Important decisions and sensitive questions stay with your team.
How we work.
A clear process.
From first conversation to launch.
Audit
Map the enquiry journey and identify where it breaks down.
Build
Create the capture points, funnel and agreed automation.
Connect
Bring CRM, calendar, communication and reporting together.
Optimise
Review the handoffs and improve the system over time.
Pricing.
Start small.
Build what your business needs.
Start from R5,500 once-off, with 50% upfront and 50% at launch. Get the essentials in place and add more as your business grows.
Capture and manage enquiries with the first two packages. Add paid campaign management with Lead Generation & Growth.
Enquiry Essentials
Give every enquiry a clear way in.
For small businesses getting started with one focused page and a simple place to manage enquiries.
From R5,500 once-off
From R2,750 upfront + R2,750 at launch.
- One landing page for one service or offer
- Enquiry form and WhatsApp contact button
- Simple lead pipeline to track enquiries
- Automatic email confirmation for form submissions
- Basic enquiry tracking and a team handover session
- 30 days of support for the delivered setup
No ongoing management fee required. Hosting and any required software are quoted separately.
Booking & Follow-Up
Make it easier to book. Make follow-up consistent.
For businesses receiving enquiries but losing time and opportunities between first contact, appointments and quotes.
From R9,500 once-off
From R4,750 upfront + R4,750 at launch.
Everything in Enquiry Essentials, plus:
- Qualification questions to collect useful details upfront
- One booking or quote-request workflow
- One automated follow-up sequence through email or WhatsApp
- Clear lead stages and handoff to your team
- Appointment or quote reminders within the agreed workflow
- Team training and 30 days of launch support
Optional ongoing care from R1,500/month: workflow checks, troubleshooting and one small adjustment each month.
Lead Generation & Growth
Bring in enquiries. Give each one a next step.
For businesses ready to advertise one service and improve the journey from first click to qualified enquiry.
From R15,000 setup
+ R3,500/monthCampaign management
From R7,500 upfront + R7,500 at launch.
- One campaign landing page
- Campaign setup and management on Google Ads or Meta
- Lead capture, qualification and a simple pipeline
- One booking or quote-request workflow
- One follow-up sequence
- Conversion tracking
- Monthly campaign improvements and a plain-language results review
Advertising spend is separate and paid directly to the advertising platform.
Already have a suitable website or lead system? We’ll quote for the work you actually need.
Payment & scope
- Setup payments: 50% upfront and 50% at launch.
- Starting prices cover one business, one service or offer, and the workflows listed. Your proposal confirms deliverables and the full cost before work begins.
- Hosting, software and messaging costs are itemised where required. Advertising spend, additional pages, creative production, extra channels and custom integrations are separate.
- Any applicable VAT is shown in your quote.
- Your team handles sales conversations and important decisions. Lead volumes and sales results are not guaranteed.
Full websites and complex integrations are available as separately quoted work. Ongoing service terms are confirmed in your proposal.
One system. Adapted to your business.
Built for the way
your customers enquire.
Appointment, quote, job request or consultation. We shape the questions, routing and follow-up around your business.
More information.
Good questions.
Clear answers.
What is the most affordable way to start?
Enquiry Essentials starts at R5,500 once-off, split into R2,750 upfront and R2,750 at launch at the starting scope. It includes one landing page, enquiry capture and a simple lead pipeline. No ongoing management fee is required; hosting and any required software are quoted separately.
Do you generate leads or handle them?
Enquiry Essentials and Booking & Follow-Up help capture and manage enquiries. Lead Generation & Growth also includes paid campaign management on Google Ads or Meta to attract enquiries.
Do I have to pay a monthly fee?
Enquiry Essentials and Booking & Follow-Up are once-off setups. Ongoing care is optional, and hosting or software costs may continue. Lead Generation & Growth includes monthly campaign management at R3,500/month.
Is advertising spend included?
No. Advertising spend is separate and paid directly to Google Ads or Meta.
Do I need a new website?
Not necessarily. We can use suitable existing pages and lead systems, and your proposal reflects the work you actually need. Full websites and complex integrations are quoted separately.
What happens after launch?
The two once-off packages include 30 days of support for the delivered setup. Optional ongoing care starts at R1,500/month for workflow checks, troubleshooting and one small adjustment each month. Lead Generation & Growth includes ongoing campaign management, monthly improvements and a results review.
How do payments work?
Setup payments are 50% upfront and 50% at launch. Ongoing fees, billing dates and service terms are confirmed in your proposal.
Does AI replace our team?
No. Automation and AI support repeatable tasks within agreed boundaries. Your team handles sales conversations and important decisions; uncertain or sensitive conversations are handed to a person.
How do we get started?
Book a 15-minute discovery call through Cal.com, or contact us on WhatsApp or email to discuss your business.
CAPTURE. QUALIFY. BOOK. FOLLOW UP.Give your next enquiry
Give your next enquiry
somewhere to go.
Let’s build a clear path from first click to qualified enquiry.
Book a Discovery CallOr tell us about your business